The key responsibility of the Network Communicator is to communicate the vision of an integrated network of services to a broad range of constituencies.

The responsibilities include but are not limited to the following:

• Create and implement a strategic marketing communications plan and budget to support the programs’ long- and short-term goals and objectives. Develop appropriate communication and marketing strategies and tactics to meet the desired outcomes for all internal and external audiences. Assist in the evaluation of those strategies and tactics as appropriate. Provide appropriate written reports on the progress toward outcomes of the communication plan.

• Develop and monitor the program’s print and broadcast media relations. Plan and implement public relations programs for all internal and external audiences, including resource providers, political and community partners/supports, referral sources and others as identified. Conduct media training, preparation and coordinate media appearances for executive
• Plan, create and implement a paid advertising program that meets objectives within allocated advertising
• Create and maintain key content on the program’s
• Implement or manage the implementation of specific communications tactics. This could include copy writing, editing, script writing, development of press releases, creation of advertising programs, attendance at expos, pitching stories to media, developing website materials or writing product promotion materials. This often involves managing and determining best use of internal resources vs. external vendors, such as design firms, video producers, talent and production crews, photographers, writers and marketers. In all cases, attention to detail, clarifying expectations with partners, managing deadlines and budgets, clear communication, written documentation, continual progress reports and follow up after completion of the project are critical. Knowledge of social media and the ability to maximize Internet-based promotional techniques is a benefit, as is background in search engine
• Develop and maintain resource partner relationships and communications
• Compile and be accountable for the communications
• Demonstrate leadership in developing marketing collaboration opportunities for network resource partners.
• Demonstrate leadership in establishing consistent and meaningful messages and content around the work of the program and its partners and monitor the impact of those
• Develop, formulate and lead the program crisis management
• Support and team with the program staff.

This position requires a well-rounded communications and public relations professional with proven expertise in developing, implementing and assessing the full range of strategic communications. At least four years of experience in public relations, media-related work or a related field is required. The successful candidate must demonstrate outstanding writing and speaking ability and presentation skills. An undergraduate degree in journalism, English or public relations is required. An advanced degree in a communications-related or business field is preferred.

The candidate must also have:

• Strong writing/editing skills. Marketing communications experience is preferred, ideally in an entrepreneurial environment.
• Clear understanding of strategic communication and marketing theory and practice.
• Demonstrated ability to manage multiple projects simultaneously and prioritize as needed. High degree of resourcefulness and promptness. High degree of reliability, thoroughness, consistency and accuracy. Must have excellent organizational ability and attentiveness to detail.
• Strong computer and software skills including Windows, Word, PowerPoint and Excel; ability to learn new applications and complex features as needed.
• Experience and success in consulting with clients at all levels. Must be able to meet or exceed expectations regarding quality of work product, deadlines, budget and customer service.
• Understanding of the entrepreneurial process, including start-up and growth phases.
• Ability to quickly learn the capabilities of the resource partners within the network.
• Experience in website marketing and management, including a working knowledge of html.
• Strong sense of initiative and self-motivation and ability to work independently and as part of a team.
• Maintain confidentiality.
• Work with a high degree of integrity and hold high ethical standards.
• Treat others with respect and dignity.